Press Release:

Contact: Hailey Zoccoli
hailey@jumpwithjill dot com
Direct: (800) 531-0760 x 1

FOR IMMEDIATE RELEASE

DAIRY COUNCIL OF ARIZONA BRINGS ROCK & ROLL NUTRITION SHOW TO ARIZONA SCHOOLS

Jump with Jill encourages Fuel Up to Play 60 schools to “Crank Up the Calcium!” for bone health

Tempe, AZ – January 9, 2018 – The world’s only rock & roll nutrition show Jump with Jill is rocking 25 schools this spring in the Phoenix and Tucson areas. Thanks to Arizona Dairy Farmers and the Dairy Council of Arizona, the nationally acclaimed tour is available at no cost to participating schools. The Crank Up the Calcium! Jump with Jill Live Tour encourages students to tune in to their bone health by getting three servings of dairy every day. That means rolling with the stars of the bone building crew: milk, cheese, and yogurt. With tour stops from Feb 26 – March 23, the school-wide performance will serve as an event for National Nutrition Month and a kickoff for the Fuel Up to Play 60 program.

Performances are closed to the public but media are welcome. Please contact us for the detailed schedule if you’d like to cover the event. Selected schools in the following districts will be on the tour:

  • Cave Creek USD
  • Scottsdale USD
  • Higley USD
  • Gilbert Public Schools
  • Catalina Foothills USD
  • Tanque Verde USD

“We are excited about our new Jump with Jill partnership as it helps bring our important health and wellness message to life for Arizona students in a fun and memorable way,” said Patricia Johnson, MS, RD, Director of Nutrition Services at Dairy Council of Arizona. “Fuel Up to Play 60, our flagship youth wellness program, promotes consumption of healthy food and increased physical activity for students and these entertaining live events help tremendously to drive home the message.”

Created by a Registered Dietitian and musician, the Emmy-nominated nutrition education program Jump with Jill has been performed all over the world for more than a million kids. Armed with catchy songs and upbeat dance moves, Jump with Jill takes childhood obesity by storm, serving as a kid-appropriate approach for kicking off wellness committee initiatives, reinforcing classroom learning, and supporting a healthier cafeteria menu.

“We are so excited to activate Arizona’s Fuel Up to Play 60 program with our show,” says Jill Jayne, MS, RD, creator of the Jump with Jill program. “We talk, rap, and sing about the important and difficult work that dairy farmers do every day to bring us the powerhouse beverage: milk!”

That is, if you think you can handle this much healthy rock!

About Jump with Jill

Now in it’s 11th year, the world’s only rock & roll nutrition show Jump with Jill uses singable anthems to  transform nutrition education into a live concert. Created by a Registered Dietitian and professional musician, Jump with Jill gets students moving and learning about health in a way they will never forget. The Emmy-nominated nutrition education program has been performed all over the world for more than a million kids. Find this press release and high resolution images at jumpwithjill.com/arizona-press.

About Dairy Council of Arizona

For 50 years, Dairy Council of Arizona has been promoting good health and nutrition in the classroom and the community. Dairy Council of Arizona’s mission is to encourage all Arizonans to get their three daily servings of dairy. We do this by promoting school wellness, Dietary Guidelines, sharing recipes and providing a vast collection of nutritional and educational resources we hope you’ll milk for all they’re worth.

About Fuel Up to Play 60

Launched by the National Dairy Council (NDC) and the National Football League (NFL) in cooperation with the U.S. Department of Agriculture (USDA), Fuel Up to Play 60 (FUTP60) empowers youth to take action to improve nutrition and physical activity at their school and for their own health. More than 1,400 Arizona schools are involved in the program, with more than 900,000 students in Arizona participating. FUTP60 is the largest health and wellness program in schools across the country.

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Media Contact:
Hailey Zoccoli
hailey@jumpwithjill.com
(800) 531-0760 x 1

Media Images

*Click on each image to download the high resolution version


Logo

Style Guide

Autographed Flyer Front

Autographed Flyer Back

Tour Poster – JPG

Tour Poster – PDF

High Resolution Live Photos

Photo Courtesy: Jump with Jill


B-Roll Video Package